BY LEXI LOBDELL ’20
Recent scandals involving the NCAA and Adidas brand have raised questions about Mount Holyoke’s partnership with Champion’s Choice, the number one exclusive Adidas team dealer in the U.S. According to the New York Times, Adidas has bribed high school students and families with sums as much as $100,000 to commit to the specific Adidas-sponsored schools. Both Leila Kouakou ’18 and Indra Rapinchuk-Souccar ’20 have concerns with the college’s partnership. While both athletes like Adidas as a brand, they agree that Mount Holyoke’s partnership with Champion’s Choice raises ethical concerns. Kouakou said, “I believe that [the federal investigation with Adidas and the NCAA] goes strongly against the NEWMAC [New England Women’s and Men’s Athletic Conference] and Mount Holyoke’s treasured policies.”